A little more insight into The Trophy Effect....

   ...Everybody talks about that “little voice” inside our heads.  The “self talk” that so often steers you and I away from following through with our plans.  If you are someone who enjoys reading Self-help books or attending personal growth seminars, you have likely been told countless times that you shouldn’t listen to that little voice.  That you must think only “positive thoughts.”  That you mustn’t let your little voice stop you.  

     However, how many times have you read a book or attended a seminar where someone actually explained WHY this little voice questions your every move or HOW to think positively when you are filled with negative thoughts?  Rarely does anyone offer up a specific strategy or a methodology to support you in NOT listening to your little voice.  And although NLP, incantations, and meditation are magnificent practices, it is unlikely that anyone has ever explained to you WHY your little voice tends to get louder whenever you contemplate a significant course of action - or why this annoying “little voice” even exists in the first place!

     In his book, “The Trophy Effect,” Michael Nitti  not only identifies very clearly the source of this “self-talk,” but takes you on a very enlightening tour of your own mind so that you can actually experience for yourself WHY your little voice exists and WHY it so often whispers in your ear all of the disempowering things that it does.  As you can imagine, once you discover the truth, your little voice will no longer have the same effect on you. 

    We have all heard it said that “the truth shall set you free” and at last there exists a very power- ful book that not only exposes your "reactive mind” like it has never been exposed before, but one that fully empowers you to bring forth the courage to override it.  A book that doesn’t simply tell you not listen to your little voice, but one that actually TEACHES you how to live intentionally rather than in reaction to your circumstances.  Finally, someone has actually figured out HOW to break free of all your fear and self-doubt.                                                                                                                                  

    "The Trophy Effect" is truly a gift to human kind - and I encourage you to read it just as soon as you possibly can...

                                                                        ---F. G.; California